What are the key Marketing Strategy issues?
- What is your core product or service?
- Who are your target customers? What do they read or engage with?
- Who are your competitors? What is your USP?
- What is your pricing policy and structure?
I have run a marketing strategy consultancy for over ten years and had clients from SME’s to PLC’s in most sectors, so I have come across all of these marketing issues and many more in my time.
Today I can help as a Non-Executive Director, Mentor or Consultant to analyse where you are now, where you want to be, put together a Strategic Plan and assist with the implementation of the marketing strategy through in house and/or agency staff.
The benefits are: specialist independent advice, development of a structured marketing strategy, stakeholder buy in to the plan, and external monitoring and control of implementation.
Full article at Director Magazine
“John has a very impressive approach to creating business and marketing strategy to deliver real results for his clients. He has a track record of working with companies of all sizes- leading them step-by-step to accelerate growth and profit. “ Jane Bromley, Strategenic
“We hired John at the Enterprise Hotel to help us set up a new marketing strategy and set up new ways in which we can reach target audience as set out in the strategy. I found him to reliable, innovative and extremely knowledgeable.” Kripen Dhrona, Woodley Hotel Group
More details on my experience and skills can be found at my LinkedIn profile at https://uk.linkedin.com/in/johngcourtney
If you need a Chairman, Non-Executive Director, Mentor or Consultant to advise on your digital, marketing, strategy, funding or exit then please contact John Courtney to arrange a no cost, no obligation discussion at firstname.lastname@example.org or call 07976 436 757.